Brand Personality Is All About You

The word Brand being built by toy cranes

For any organisation today, the people element of the corporate brand is critical if they are to be authentic and remain relevant. Therefore is it important for you to understand how a strong personal brand can help you to increase your profile and exposure in your target market, and get that desired role. 

This webinar will provide you with the essential tools for defining and projecting your own authentic personal brand for greater profile and visibility, and to position yourself for achieving your desired goals.

To register for this free webinar please log on to the AMBA Community >>

Please note that you must be an AMBA Member to register, if you have any questions about your eligibility, or how to access the Community, please contact

AMBA Webinar - Corporate Brand IdentityAbout Lesley Everett

Lesley Everett is an internationally acclaimed professional keynote speaker and expert on The Personality of the Brand, and has presented her Walking TALL Methodology in 25 countries across 5 continents to date. She is a published author of 3 books (latest Corporate Brand Personality – Kogan Page, 2016) and is an Executive Brand Coach. Her clients include several FTSE 100 companies as well as The United Nations, Bank of America and GE, and various charities and associations. 

Lesley is often called upon to comment on people in the public eye on their personal brand and image. She has appeared many times on TV in the UK on BBC News and Sky Business, and in the US she has featured on CNBC, CNN, CBS and Bloomberg. Lesley has also had over 200 articles published in print media around the world.  

Lesley is the founder of Walking TALL International, with offices in UK, US and Hong Kong. She has created a methodology for Personal Branding that has inspired audiences for the past 15 years. Her materials are continually developed via the interactive research she carries out and is often quoted by other business professionals. 

Lesley was awarded the Professional Speaking Award of Excellence in 2010 and is a Past-President of the Global Speakers Federation (2013 – 2014).

Location: Online
Date: 26 October 2016
Time: 16.00 to 17.00 BST
Is this event for me: This event is free for AMBA members to attend but registration is required. To register please log on to the Community using the link above.

AMBA is the world’s only MBA-specific Accreditation Organisation, accrediting just 2% of the world’s Business Schools. As such, our network of MBA students and graduates, accredited business schools and MBA employers is unique and exclusive and spans over 110 countries.

This event is free to attend but registration is required. Due to the expected demand for tickets, places will be offered on a first come first serve basis.

If you have any queries related to the event please get in touch with:

Victor Hedenberg
Corporate Relations Executive
+44 (0)20 7246 2682 |

Graduate members:Free
Student members:Free